We're Optimizely. Nice to Meet You.

Optimizely is the world's leading experience optimization platform.

About Us

Optimizely is the world’s leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization across websites, mobile apps and connected devices. Optimizely enables businesses to experiment deeply into their technology stack and broadly across the entire customer experience.


The platform’s ease of use and speed of deployment empower organizations to create and run bold experiments that help them make data-driven decisions and grow faster. To date, marketers, developers and product managers have delivered over 700 billion experiences tailored to the needs of their customers.


At Optimizely, continuous experimentation isn’t a product, it’s our DNA. It’s why we never stop trying new things and pushing ourselves to deliver for you. The way we see it, you’re the expert on your customers and your business. It’s our job to help you stay that way, getting sharper every day and turning even the most commonplace interactions into opportunities to learn and grow.


Because the most successful businesses aren’t the ones with all the answers. They’re the ones that keep asking the big questions.

Leadership

Jay Larson

Chief Executive Officer

After spending 30 years in the software industry, Jay joined Optimizely a year ago to continue to accelerate the growth in the business by leveraging our industry-leading experimentation platform. Jay has a track record for scaling operations for world-class companies, such as Success Factors, Oracle, and Mercury Interactive.

Dan Siroker

Co-Founder & Executive Chairman

As co-founder and executive chairman of Optimizely, Dan Siroker is responsible for leading the organization’s product vision and defining the future of the leading Experimentation Platform. Dan founded Optimizely in 2009 when he realized that tools only existed to help technical people do A/B testing and website optimization. He wanted to make it easy for anyone to do A/B testing and empower them to experiment. Before Optimizely, Dan helped lead the backend team that built Google Chrome and worked as the director of analytics for Obama for America, where he led a team of software engineers and analysts to maximize voter registration and helped raise more than half a billion dollars. During the presidential transition, Dan served as an advisor and deputy director to The White House, defining the role of new media and developing projects in the Obama Administration.

Pete Koomen

Co-founder & Chief Technology Officer

As co-founder and CTO, Pete Koomen guides the technology vision behind Optimizely’s Experimentation Platform, ensuring businesses have access to the tools they need to test their assumptions and respond quickly to ever-changing market dynamics and customer expectations. Pete co-founded Optimizely with Dan Siroker in 2009 after spending three years as a product manager at Google, working on the Google App Engine and other projects.

David Schwarzbach

Chief Operating Officer & Chief Technology Officer

David is Optimizely’s COO and CFO and joined Optimizely in 2016 from eBay, where he was the CFO for the $30 billion North America marketplace. David is deeply passionate about the power of data to help people make better choices and to help businesses create extraordinary experiences for their customers.

Erin Flynn

Chief People Officer

Carl Tsukahara

Chief Marketing Officer

Carl Tsukahara is Chief Marketing Officer at Optimizely and is responsible for all global marketing strategy and execution. A 25+ year veteran of Silicon Valley, Carl Tsukahara was most recently Chief Marketing Officer for Birst, a category leader in delivering enterprise business analytics to major global corporations.

Bill Press

Senior Vice President, Engineering

Jennifer Ruth

Vice President, Customer Success

Kim Davis

Vice President, Global Partnerships

Claire Vo

Vice President, Product

Claire is the VP of Product Management at Optimizely. Previously, she was the CEO and co-founder of Experiment Engine which was acquired by Optimizely in 2017. Claire is an expert in high-velocity experimentation programs, product strategy and user experience, and a passionate advocate for women in technology.

Sean Deorsey

Vice President, Controller

Sebastiaan de Jong

Vice President, EMEA

We’re hiring!

Our happy customer base is growing and so are we. We are actively looking for spectacular people to join our team.