ANZ Warehouse-Native Analytics: The Future of ExperimentationTaking your experimentation to the next level means testing on the metrics that matter to your business most.
Warehouse-Native Analytics Webinar: The Future of Experimentation Transform experimentation with Optimizely's Warehouse-Native Analytics. Connect experiments to your data warehouse and unlock business impact. Don't miss...
November 27, 2024 | 12 minutes5 alternatives to Heap for holistic product analyticsHeap emerged as a pioneering product analytics tool aimed at helping businesses understand how users interact with their digital products and...
August 26, 2024 | 4 minutesWhat is product operations and why do you need it?A product operations team is designed to optimize the development and rollout of products. It can either be one person or a fully outfitted team.
August 26, 2024 | 6 minutesHow to create a product differentiation strategyDeveloping a compelling product differentiation strategy requires a deep understanding of the market, the competition, and the target audience.
August 26, 2024 | 6 minutesAmplitude pricing and a better alternativeAmplitude is a good product analytics platform that provides powerful visualization and easy audience and event segmentation. But it’s expensive
August 26, 2024 | Agile product management for successAgile teams welcome flexibility and change, and most importantly, they prioritize the customer in every decision.
August 26, 2024 | 7 minutesThe product funnel: how users become loyal fansBy optimizing your product funnel, you can turn user satisfaction into organic growth. Read how users can become loyal fans in this post.
July 24, 2024 | 14 minutesWhat are product management analytics? A complete guideYou might find yourself with sales pushing for new features to close deals, customer support clamoring for bug fixes, and user feedback with differing...
July 24, 2024 | 8 minutesTop 8 user engagement metrics to track and measureA key challenge for a Product-led growth (PLG) company is defining which user engagement metrics to focus on.
July 24, 2024 | 14 minutesWhat is product usage analytics? A comprehensive guideGet richer insights into your product usage analytics to understand how your customers are using your products today and predict what they might use...
July 24, 2024 | 10 minutesWhat is mobile app analytics?The cold hard truth is that most apps fail to retain their users. The average mobile app loses 77% of daily active users within 3 days of...
June 17, 2024 | 11 minutesUser experience analytics: the ultimate guideResearch shows that 90% of users say they’ve stopped using an app due to frustrations with performance.
June 17, 2024 | 13 minutesBest customer analytics software tools in 2025: Top 5 picks & trendsLooking for the best customer analytics software tools in 2025? Explore AI-powered platforms to enhance customer insights and decision-making.
June 05, 2024 | 13 minutes6 types of customer analytics and when to use themYou likely have a wealth of data on how your customers behave and engage with your brand.from marketing engagement to firmographic data.
June 05, 2024 | 12 minutes6 powerful customer retention strategies for data-driven companies in 2024Picture this: you’ve invested heavily in customer acquisition and it’s finally paying off, with your demand engine firing and new users flooding in.
June 05, 2024 | 7 minutesWhat is customer analytics: Use cases, benefits, best practicesFor companies built around a product-led growth (PLG) strategy, the importance of customer analytics is no secret.
June 05, 2024 | 9 minutes9 Customer retention metrics & how to track themCustomer retention metrics are a baseline for all PLG companies, helping you understand how much revenue your business holds onto each month.
June 05, 2024 | 8 minutes8 Customer metrics tech companies should care aboutAs a tech company, tracking the wrong customer metrics can cause you to develop strategies that do not align with actual customer needs.
May 20, 2024 | 8 minutes12 product metrics to track for successData visibility is critical to product-led growth, but deciding which product metrics to track can be a time-consuming process.
